Rowe Furniture vs. Hendricks: Volume vs. Craft
Rowe Furniture vs. Hendricks: Do You Want Volume or Craftsmanship?
Rowe Furniture has built a reputation on accessibility — wide distribution, moderate pricing, decent quality. But there's a reason designers looking for truly custom upholstery look beyond Rowe.
Rowe is a volume manufacturer. They optimize for consistency and throughput. Hendricks Fine Furniture is a craft manufacturer. We optimize for excellence and customization.
When Rowe Works
Rowe is fine for standard residential projects where preset sizes and mainstream fabrics meet the brief. If you need furniture that's "good enough," Rowe delivers.
When You Need Hendricks
- Your client wants exact dimensions for a specific space
- The project requires a fabric not in Rowe's collection (COM)
- You need a non-standard configuration or arm style
- The design demands heirloom-quality construction
- You want to talk to the manufacturer directly, not through a rep network
- Your retailer wants private label exclusivity
Quality Comparison
Hendricks uses kiln-dried hardwood frames and eight-way hand-tied springs on every piece. We don't cut corners on construction to hit a price point. The difference is something you can feel — and something your clients will appreciate for decades.
Ready to upgrade from volume to craft? Contact Hendricks.
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Ready to get started? Contact Hendricks Fine Furniture or email sales@hendricksfinefurniture.com.